Sometimes there are valid reasons why you didn’t return a client’s phone call — but none of them are on this list:
- My kid was at home with a cold
- My phone battery was dead
- I met someone!
- It’s just been one of those weeks!
- My in-laws are staying with us
- I’m house training our new puppy
The truth is that when you don’t return a phone call, people interpret it as a sort of failure on your part, as unfair as this may be.
The person can read it as:
- a sign that you don’t think they are important to you
- an indication that you are lazy or inattentive
- that you’re too busy to provide them with quality attention
- a red flag that you may not show up when they really need you
Your client may never say as much to you; it may be subconscious and linger in the back of their mind. Bottom line: failing to return calls will have an impact on a client’s perception of you to some extent, even if you have a valid reason.
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