Wednesday, October 15
9:00 a.m. to 2:30 p.m.
In-Person | FVREB Theatre
6 PDP Accredited hours
Instructor: Liz Penner
Success in real estate is about more than transactions; it’s about creating a business that reflects who you are and connects authentically with clients. Our new FVREB Course Personal Branding for REALTORS®: Building a Business That Reflects Your Strengths is an opportunity to step back from one-size-fits-all marketing approaches and build a brand that is sustainable, fulfilling, and uniquely yours.
This course provides a clear framework to help REALTORS® identify their strengths, clarify their value in the marketplace, and design a business strategy that attracts the right clients. Through guided self-assessments, case studies, and interactive exercises, participants will learn how to define their role, communicate their expertise with confidence, and develop a marketing strategy that resonates.
By the end of the course, REALTORS® will have the tools to shape a business model aligned with their skills and goals, craft a compelling Unique Value Proposition (UVP), and apply practical marketing strategies that foster long-term growth. More importantly, you will gain the confidence to position yourself as a trusted professional whose brand truly reflects your identity and strengths.
To register for this course, visit the TLC Calendar.